Berkley Homes

Rocking the cobblestones

Sometimes fringe areas are the most exciting. Next to a vacant hosiery factory in South Etobicoke, this enclave of new townhomes gave us the kind of challenge we like. Our marketing campaign tapped sophisticated urbanites looking for a pied-à-terre just outside the downtown area. Response was gratifying. Within a couple of hours of preview opening, prices went up by $10,000.

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